Generally, the logo represents his passion of human-nature patterns as it relates to design, fibonacci, minimalism and pure graphic and clean art.

Specifically, its so simple and mathematically interesting. A basic flower of six petals share space every so slightly with the harmonic bumble bee. Choosing a basic background which will allow the black and white to contrast the shapes. The background is fluid and can be changed as necessary. The asymmetric corners represent a leaf shape and to replicate a corner to corner relationship.