Since the first test, I’ve been planning the next set of tests with more detail in my own script development. There is 100+ avatars available – I chose one for general messaging.
Below, The first video was created with AI but using actual human actor references. The lip-sync is spot and and very believable. The script was crafted for a British word usage with a British accent. You can use actual actor voice of that avatar or choose another voice. The second video below (female in red hoodie holding product) was more AI driven – the lip sync seemed a bit off. Overall this is an incredible option for companies with low marketing budgets.
After many months of planning, designing, printing, all three card packs are ready to help people learn more about Siri, Alexa & Google Assistant are available & ready to ship. The website is complete and the square store is up and running. I still need to get these up on Amazon and begin a social marketing strategy.
What have I been up to this year? What are the plans? And why where there so many posts reference Magic: The Gathering cards?
MAGIC CARDS: These cards were part of an art piece featuring 18 Magic cards. I ‘designed’, ‘wrote copy’ and art directed 50 cards as an experiment using AI. This included; prompt strategy, creating images and text using AI. The final piece only used 18 finalized cards. It’s customary before an art show, to post ‘teasers’ of your final entry. I posted one card per day to engage socially and promote the event. Due to my experiments with AI, I incorporated an AI sub-section under ideation focused on AI image creation.
2025: New focus on new endeavors! Job hunting has been challenging, but I’m not giving up or waiting for others to define me or my path. I’ve decided to delve in the design-product space and launch two products in 2025—one in the first quarter and the other in the second. You may have noticed a new “Products tab” in the main menu of my website. Details are limited for now, more to come as launch day approaches.
LAST CARD: This is the last card to be added to this page. The amount of writing and development time was considerable in this project – each card was a mini project.
OVERALL: This card was one of the cards printed on metal and contained a QR code. The name Eisheth Zenunium came from an internet search of top popular demon names. This card is from a parallel set of directional series called ‘Jerry Directionals’. This set was similar to UX directionals but the signage was my name instead of UX.
(NEW) AI IMAGERY: This image is one of the top images due to the great composition. Unlike other card images, there is a lot of fire to show the extent and power of the wizard mage. Anytime a figure is emersed in fire without burning, there is a good understanding of the blowback that might be coming your way. The book of Jerry is hot! I needed to photoshop the QR code on the Jerry book. I was pleased that the QR codes work when reversed out of imagery. My only nit is the armor shine is rather white considering the amount of flame surrounding the figure but the white highlights do bring more focus to the figure.
OVERALL: This is from the UX Design series called ‘UX Directionals’. These were created to show the focus of UX by having a fantasy character hold a UX sign. There was some spicy cards and some less-spicy cards – this was one of the less-spicy images as the figure is completely covered in armor. Syr is a knight pre-fix neuter version Sir. Creature is me, the job seeker UX Designer / Graphic Designer. As of this post, I am still seeking employment.
[I’m adding a new section below as it will be the differentiating factor of the leave-behind cards. The game attributes won’t change from card to card.]
AI IMAGERY: AI prompting is somewhat experimental and a journey of finding the image you want. I was impressed with this composition. The lighting is good and the mood was dark and scary. The highlights on the armor indicate a small village of perhaps a fire near the figure. The sign shape had a fantasy shape with sharp edges. Knights are considered good agents generally, however this one appears more of a dark nature. The silhouette creates a good number of sharp edges to the armor. The UX font color was red which aligned to the color identity of the card itself.
GAME ATTRIBUTES: This card wasn’t design to be played – it was to be used as a business card during the event. I wouldn’t recommend playing this card but if you had to, this would be a 2/2 creature with death touch and haste. It would be a good 1 mana play on turn 1. The in-game mana abilities wouldn’t help during the game at all unless you were playing me and I might have to leave to meet with you during a game and lose the game out of forfeit.
In any art show where works are displayed, it’s essential to provide background information about the piece you’re viewing. A statement adds depth to the viewer’s understanding, enabling them to suspend or support their judgment more effectively.
Before you form judgments based on the media frenzy surrounding AI and AI generative imagery (AIGI) creation, I urge you to hear me out. I’ve thoroughly considered the subject and its role in my work and have taken great care to explain it below. I meant for this post to be a short post, but its gotten longer and I can’t seem to disconnect all the logic and writing without removing deep meaning to it all.
BEFORE MY PIECE: I had judged AIGI as negative and damaging to the arts and looked away and ignored AIGI. I also believed algorithms could NOT create imagery that competes with human artwork.
RESEARCH & INPUTS: It was clear I was going to need to explore the current status of AIGI. Besides reading a large amount of articles, I joined two opposing Facebook groups on AIGI to see what people in communities are saying.
1) One group was pro-AIGI and its channel is devoted to people who talk less and produce more. A lot of the posts are amazing and beautiful images, “AI Revolution – MidJourney AI, DALL-E 2, Stable Diffusion” – This group has 234k members. There is not any writing as much as showing images created by AIGI.
2) The other group, “Artists Against Generative AI ” which frequently post anti-AIGI content – This group has 98.4k members. I have learned a lot from both groups. One pushes hard and demonstrates work produced by AI and the other group tears down the AI and post real-world damage to artists and art.
HOW DOES AIGI WORK? I didn’t conduct deep research in this area but I’m sure its the image sampling inputs at the heart of controversy. (See image below)
RESEARCHING SOFTWARE: I was going to need to play with AIGI and see what it was all about. How are others making imagery? What software or online platforms do I use? Is it free or does it cost money? How much does it cost. I’m not going to pay for something I don’t understand or can see what it can do. I can’t do explore without a project or parameters and I didn’t want to read about it and regurgitate what I read from other people. This subject will most likely be its own post eventually.
PLANNING: To give my project a personal stake, I had to make it close to home and fun. Being a huge Magic the Gathering nerd, I decided to set the magic card as the format. Each card has art and text – it’s going to perfect. I also have a secret dream to be a magic card creator. (I took a test to become an intern for Wizards of the Coast and didn’t make it in. Out of 2000 test applicants, 2 people had perfect scores – Good bye dream!) To make it personal, I needed a reason for each card. I had some thinking to consider – Should I make one large format card? or should I make several actual cards? After some experimentation and testing, I decided to make cards based on my attributes in life. That went far, but it wasn’t enough since our lives are shaped by other people in our lives. – I began to widen the scope by adding other people as card stories. How many cards make a great story?
MY ROLE: Since I’m not producing the images or the text but I am directing someone/something else to produce work, My role was similar to an Art Director more than a singular artist. I was instructing others what and how to write / illustrate based on my project parameters.
CARD TEXT & STRUCTURE: Each card would be considered a ‘story block’. I first made a listing of 30+ card ideas knowing many of them will not make into the piece. I started with the basics, Title, Color type, Card attributes, flavor text and imagery description. (see Magic Card attributes) I chose the title and asked ChatGPT to write the flavor text. Sometimes the writing didn’t support the title and I re-wrote the title to focus the output text. I learned a lot about ChatGPT. I was really surprised that ChatGPT even knew what flavor-text on a magic card was. I asked for writing several times, once I was satisfied with the text, I moved on to image creation. Below is the text for card #4 or “Jerry, the Grower of Things.”
IMAGE CREATION & TRASH: After researching all the free AIGI applications, I found one that would produce imagery that looked professional, not photographic and somewhat illustrative in nature. This is where I learned about prompting the AIGI software. Prompting is similar to coding but regular English words – I am still not a master but I could get images to be produced to my liking. After producing 50-100 images, I would rank every image based on detail, imagery and composition. Every final image in each card took the making of 60+ images unusable for various odd reasons. Some images didn’t complete due to rules of imagery.
SURPRISE & FASCINATION: While on each prompting expedition, my goal was to be looking for the closest output of my prompts. I was also having fun in some regards to how the software would interpret some of my prompts and show me images that were actually better directions than the one I was pushing for. One day I will share the trash but that is another post or another piece to produce?
GRAPHIC PRODUCTION: Now that I had all the building blocks, I still had to assemble the card (See Attributes) and some details that I didn’t plan for that make a magic card a real magic card. Each card needed to look like a legitimate and playable magic card.
FINAL CARD WORK: Below is the final version of ‘Jerry, Grower of Things’ 4 of 28 cards. Now you have seen 1/28th of the final piece.
LAST THOUGHTS: Not sure how my piece would be accepted by other ‘artists’ at the one piece show. My assumptions were: 1) I expected was other artists at the show to hate my work since it was using AIGI. 2) I also thought some people might feel left out from my story. I only had 28 cards, I definitely have more than 28 people to include in the piece. In the end, I was exploring within a timeline and was probably sloppy and insensitive to leave out people are in my life and should be in the piece. What could go wrong? One person did speak up – my wife. I hurt my wife badly for not having her as a card in my show. It hurt me that she would take to heart and be hurt so deep. I love my wife so much – she is the grounding element of love in my life – It was not my intent to hurt anyone, especially her. I hope to find a way to fix this in both our hearts.
TOMORROW NIGHT is opening night – 50 Local Indy Artists: Todays sneak peek provides a small glimpse of the piece you’ll see at the Dean Johnson “One Piece Show.” ,
Yesterday was the deadline for artwork delivery. Today the Circle City Industrial Complex gallery staff is placing the work around the Schwitzer Gallery.
Only TWO days left until the opening night: This sneak peek provides a glimpse of the essence of the piece you’ll encounter at the Dean Johnson “One Piece Show.” This passage sheds light on one of the most esteemed local artists who deeply cherishes the natural beauty of our surroundings.
Only THREE days left until the show! Opening night is this Friday. Enjoy a diminishing series of sneak peeks showcasing what you’ll encounter at the Dean Johnson “One Piece Show.” hosted by @deanjohnsondesign at the CCIC (1125 Brookside Ave), on first Friday, May 03.
JVS 